Blanca de Lizaur, PhD, MA, BA, Content specialist.

Tag: Agendas políticas económicas e ideológicas

THE WAY OUR BRAIN WORKS, AND HUMAN EXPRESSION. Implications for Literature, Media and research

THE WAY OUR BRAIN WORKS, AND HUMAN EXPRESSION. Implications for Literature, Media and research

Specialized, For media people
1. Introduction They say that Chesterton and his brother Cecil enjoyed such good and lively intellectual discussions, and they became so absorbed in them that they would stop in the middle of the street talking, and it could rain down on them or the sun might set, before they would quit their enjoyable and productive intellectual sword-fights. People who ran into them in the street, went around them, since it was impossible to pass between or separate the two stout gentlemen, who on the other hand were very well-loved by all –even by their enemies–. At the end of the day, and after having taken care of the day's tasks, some would return to ask how they had resolved the dilemma. Thus, in fact “the daily discussion” was beneficial to others too, ...as long as they had been intelligent
In reply to a reader’s letter: <em>TVyNovelas’</em>  print-runs, and when to invest in media companies

In reply to a reader’s letter: TVyNovelas’ print-runs, and when to invest in media companies

For media people, Para:, Magazine
I eagerly read Edgar Santoyo (a member of the FCPS: School of Social and Political Sciences, UNAM)'s article, about “Espacio 2002”, a yearly event organized by Televisa to connect with Communications students throughout Mexico, and to improve its public image [Humanidades  # 232]. I agree with him that, unfortunately, the majority of professors and researchers in the field of Communications in our country, have never had the opportunity to work in media, with all the consequences this entails: Inexperience and resentment in many of them –true, ...and in many media, a “mafia-gang” style of choosing and developing new hires. I also agree that many intellectuals and researchers automatically belittle everything mainstream mass-media disseminate, as if you could exert any intellectual le
No transaction without TRUST; <em>no trust without evidence of VALUES</em> –But WHOSE values…?

No transaction without TRUST; no trust without evidence of VALUES –But WHOSE values…?

Multimedia, For media people, Para:, Videos
1. The 2012 Edelman Trust Barometer [summary regarding Spain] [global summary in English] , the conclusions of which are presented in this video, shows a major drop in credibility and trust, towards almost all institutions, in practically all of the countries included in the study. That said, what's new…? Let us examine a few press headlines from the last three years, chosen at random, to understand what set off this crisis in trust, and the way it is affecting the media: “MGM Studio Files Bankruptcy; Eyes Lender Takeover” [MGM Studios, producers of the James Bond franchise, declare bankruptcy in court]; Jonathan Stempel; Gerald E. McCormick & Dave Zimmerman, eds.; El Economista.es; Nov. / 3 / 2010. “The Music Industry is Dying a Slow Death. Not just because of illegal downloa
WHEN EVEN THE MOST COURAGEOUS CRY…

WHEN EVEN THE MOST COURAGEOUS CRY…

Specialized, For media people, Para:
PAPER PRESENTED AT THE CONFERENCE: "VIEJAS IDEAS, NUEVAS CREENCIAS: MÉXICO HACIA EL SIGLO XXI: LA LITERATURA COMO TRANSGRESORA DE LAS FRONTERAS DE IDENTIDAD" ["OLD IDEAS, NEW BELIEFS: MEXICO TOWARDS THE XXI CENTURY: LITERATURE AND ITS TRANSGRESSION OF IDENTITY BORDERS"], ORGANIZED BY UNIVERSIDAD AUTÓNOMA METROPOLITANA (U.A.M., MÉXICO) AND THE UNIV. OF LOUISVILLE, KENTUCKY (U.S.A.), IN JULY, 1995, IN THE BUILDING THAT HOUSED THE FIRST PRINTING PRESS IN THE AMERICAS, MEXICO CITY, D.F. . VERSION CORRECTED BY AUTHOR: ╺ ═══════════════════════════════════════════════════════════════╸ . THE "IMAGO MUNDI" OF WHEN THE COURAGEOUS WEEP. . “──This is what the king who will reign over you will claim as his rights:He will take your sons and make them serve with his c
Have you ever wondered  WHAT “MORBID” CONTENTS ARE?

Have you ever wondered WHAT “MORBID” CONTENTS ARE?

For media people, Para:, Magazine
In our language, and according to the “Diccionario de la Real Academia Española” (Dictionary of the Royal Spanish Academy), morbid means “a change in health [...], illness”. We may deduce that something is morbid when: 1) “it causes illness”, or 2), “causes unhealthy mental [...] reactions”. In English, and according to the Oxford Dictionary, “morbid” refers to someone “ …characterized by an abnormal and unhealthy interest in disturbing and unpleasant subjects, especially death and disease…”. In literary terminology, a morbid device is used to attract people's attention; it's a “hook”. In previous articles we established that works with family-oriented contents, “cleaner”/"more wholesome" ones (that is: those that least violate the values, ideas and beliefs of their target public), t
SOCIALNOMICS ™, the social-media revolution -an exercise for TUNING UP OUR ABILITIES AS EXPERT READERS

SOCIALNOMICS ™, the social-media revolution -an exercise for TUNING UP OUR ABILITIES AS EXPERT READERS

Multimedia, For everybody, Para:, Videos
An intense, vertiginous, hallucinating, captivating,  ...and absolutely partial video about social networks. The information it gathers is impressive and important, indeed.  But it falls into an old trap: It focuses only and triumphantly on the positive aspects of this phenomenum, and closes its eyes at the negative ones -like the risks it implies, too. Only truth frees us; and a true image of reality must show both its lights and its shadows.  When someone omits half or part of this image -no matter which one they hide, that person or institution is hiding from us information we need to take into account. We need to remain neutral -that is: in touch with the whole of reality, with both and all parts of it, in order to make good decisions -those that will actually help us survive
THE MYSTERIOUS CASE OF THE MISSING SPECTATOR has little to do with the Digital Revolution

THE MYSTERIOUS CASE OF THE MISSING SPECTATOR has little to do with the Digital Revolution

For everybody, Para:, Magazine
An important producer mentioned his concern that film –as in the complete experience of going to the cinema– was dying. There has been a progressive, constant and noteworthy decline in the number of spectators going to the movies over the last 30 years (not necessarily in the amount of money generated by these spectators, as box office prices have raised enormously during the same period).   In part, he blamed the economic crisis; but more importantly –and along with many others in the business, he blamed “videos” for the audience decline.  Who would want to go out to the movie theater when you can enjoy the film right at home, for free or for little? Of course this sounds both logical and reasonable; however it lacks appropriate contextualization. Why?  If “videos” were the only culpri
Steven Pinker: THE PRESENT FAILURE OF ELITE ART TO ATTRACT US  is linked to the blank slate theory.

Steven Pinker: THE PRESENT FAILURE OF ELITE ART TO ATTRACT US is linked to the blank slate theory.

Multimedia, For media people, Para:, Videos
In his book The blank slate; the modern denial of human nature (published in 2002), Steven Pinker, MIT and Harvard neurolinguist, gathers scientific evidence that all humans are born with innate traits, which are inherent to our species. In the present talk, Pinker remembers this book and how everyone around him expected it to generate an irated, intense, reaction against –which it did.  Implicitly, Pinker thus accepts the impressive pressure that is exercised over researchers, university teachers and thinkers in general, in order to prevent them from standing for anything that may adversely affect current agendas (political, economic, social...) –their limits differing broadly from the ones most people think. In other words:  Intelectual leaders are subject to the same pressur
O, YEE PROUD PRINTED LETTER…!, or How we have come to forget the worth and value of orality and “normality” in the last 100 years.

O, YEE PROUD PRINTED LETTER…!, or How we have come to forget the worth and value of orality and “normality” in the last 100 years.

For everybody, Para:, Magazine
. An incredible but true story... - I -             I once was told that many years ago, the Mexican Ministry of Education undertook an important mission: That of measuring the I.Q. (Intellectual Quotient) of our indigenous peoples, in order to adequate our school system’s curricula and conditions to their real needs.  A large number of teachers, psychologists and pedagogues armed themselves with batteries of written tests, and set themselves to the task. The results, however, couldn’t have been more disheartening: Most communities sampled –according to the experts, scored so low, that we should consider our “Mexican Indians” to be intellectually disabled...! The project and its results were quickly silenced and buried. No-one dared to publish its “discoveries”, yet no-one could tell
WHAT HIGHLY EDUCATED PEOPLE READ…, when nobody watches

WHAT HIGHLY EDUCATED PEOPLE READ…, when nobody watches

For media people, Para:, Magazine
Pygmalion and Galatea… A professor gave his graduate students a poem written by a prestigious contemporary writer. A few minutes later he asked them what their favourite lines were, but nobody dared to answer: The poem, in spite of the author's reputation, was simply terrible. And although we have been trained to consider "beautiful" that which possesses great technical skill (even when the message, what is being said, is clearly horrible), the poem in question was not even technically noteworthy. That said, there is a kind of tacit agreement amongst members of the literary world that they should show their high regard and appreciation for works that the rest of them have praised, regardless of their true quality; and thus why many of us have occasionally been forced to praise “highbrow
NO RETURN ADDRESS? Then how can we tell your message is trustworthy…

NO RETURN ADDRESS? Then how can we tell your message is trustworthy…

For everybody, Para:, Magazine
            Anonymous messages…  –most of us distrust them.             When we talk about letters, we are suspicious of those that reach us without a signature and a return-address.  When we talk about general information, we tend to distrust rumours, because we don’t know who started them and what they are expecting to obtain through them.  And anonymity constitutes, as well, the main difference between a pamphlet and a legally distributed magazine –magazines are required by law to include information about who publishes them, and where these persons can be located, so that both you and the authorities can reach them if necessary.             This proves particularly important when you talk about electronic media, because of their massive and indiscriminate reach.  In regards to tradit
How to make a movie say WHAT YOU WANT TO

How to make a movie say WHAT YOU WANT TO

For audiences, Magazine
. An author's message... Many years ago, one of my university professors refused to explain what “the message” of a literary work is, because he himself didn´t understand  what it was.  I soon realized that he did know, but was cleverly avoiding confrontation with his students in regards to values, ideas and beliefs, given that the “message” of a story  usually exposes its author’s ideology. The ideology ­­–and this is important– colors every piece of information we transmit, and particularly every literary work, every work of art, every mass media product.  Ideology, in fact, intensifies (positively or negatively) the feelings these works awaken in us. Consequently, the “politically correct” version (that is: the “ideology-neutral” version)  of a tale such as Snow White  is perceived