Blanca de Lizaur, PhD, MA, BA, Content specialist.

Tag: Tematización de la realidad

Como nuestros sentidos son limitados, necesitamos de los medios para hacernos una idea más extensa de la realidad. Con la selección de los temas que nos ofrecen, los medios no reflejan la realidad sino que la crean.

SOCIALNOMICS ™, the social-media revolution -an exercise for TUNING UP OUR ABILITIES AS EXPERT READERS

SOCIALNOMICS ™, the social-media revolution -an exercise for TUNING UP OUR ABILITIES AS EXPERT READERS

Multimedia, For everybody, Para:, Videos
An intense, vertiginous, hallucinating, captivating,  ...and absolutely partial video about social networks. The information it gathers is impressive and important, indeed.  But it falls into an old trap: It focuses only and triumphantly on the positive aspects of this phenomenum, and closes its eyes at the negative ones -like the risks it implies, too. Only truth frees us; and a true image of reality must show both its lights and its shadows.  When someone omits half or part of this image -no matter which one they hide, that person or institution is hiding from us information we need to take into account. We need to remain neutral -that is: in touch with the whole of reality, with both and all parts of it, in order to make good decisions -those that will actually help us survive
The evolution of the INTERNET and its social networks in SPAIN, by David Soler

The evolution of the INTERNET and its social networks in SPAIN, by David Soler

Multimedia, For everybody, Videos
A public relations and advertising expert talks about how the internet and social networks have evolved in Spain, and how they have changed our lives.  He is clearly partial to them, but knows his subject and offers impressive numbers. One does wonder, however, why when we talk about media, it is so difficult to find someone who doesn't fall for the old trap of seeing them as either 100% evil (those whom Umberto Eco would call "apocaliptic"), or 100% good (those whom Eco would call "integrated"), when like every other human reality, media are only means we can use for better or for worse. If we want to put together the true image of reality, then we need to gather both the lights and the shadows it presents to us. We already have the lights; we now need to look for the shadows, in order